About Us

All In.

Established 2009 · Potrero Hill, San Francisco

CrossFit Potrero Hill

In 2009, two friends heard about CrossFit for the first time and challenged each other to a WOD (Workout of the Day) named Murph. Over an hour later, they finished and slumped to the ground. A workout had never exhausted them quite like that. This led them on a search to find the answer to a simple question: What is CrossFit?

Within a few months, CrossFit Potrero Hill opened in the back of World Gym at the bottom of Potrero Hill in San Francisco. In August 2013, CrossFit Potrero Hill moved across De Haro Street into a refurbished industrial warehouse with more space, better equipment and new energy. With a deep coaching staff and years of experience building a CrossFit community, CrossFit Potrero Hill offers robust group and personal coaching. Our team brings passion, hard work and dedication to the gym every day. Athletes of all levels and abilities are welcomed and challenged to meet their fitness goals.

After several years, the search to answer that first question, “What is CrossFit?” continues. More important now is another goal: to help our athletes find their own answer to that question. The results have changed people’s lives and health. At CrossFit Potrero Hill, we are driven by two fundamental beliefs: that in all areas of our lives we strive to be better every day, and that in each of our endeavors we go All In.